Addressing dilemmas around new smart tech

Exploration of Smart Technology 

Stby's projects regularly explore potential applications of smart technology, often with an emphasis on enhanced experirence. However, there is also an implicit need to consider the consequences for people's privacy and security. This requires careful consideration of user perspectives.

User-Centred Approach 

Exploratory and in-depth conversations with future users are crucial to understanding the dilemmas surrounding the technology from their perspective. These foundational insights help to shape evolving decisions on strategy and concept development. Projects have explored embedding smart technology in unconventional places such as bathrooms and dressing rooms. The challenge is to inform participants enough to make them aware of the possibilities of embedded smart technology while keeping conversations open to explore any concerns. These exploratory conversations can take place at various stages of the development process.

Outcomes of User Insights 

The foundational insights gained from these conversations are used to shape decisions regarding strategy and concept development.