As we’ve been learning about in our Charging Up user research, requiring people to purchase new charger accessories when they shift or upgrade a product is seen as very frustrating. Here’s an owner of a brand new iPhone 3GS feeling the pain Yes, an old original iPhone car charger and…what’s this? The iPhone 3Gs cannot … Continue reading “New chargers: Epic fail!”
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Orange pump by hand into concert venues
Intrigued to see this promo by mobile telco Orange to bring mobile phone chargers that you pump by hand into concert venues for the summer. There’s an angle here about sustainability but I was most excited to see that the service providers are really thinking about the needs clearly, the idea that summer festivals bring … Continue reading “Orange pump by hand into concert venues”