How can holistic global insights be developed from connected local studies? This was the question addressed by STBY (UK & NL) at GOOD’11, via a series of recent case studies all somehow based upon this principle.
Topics
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Design and Research: a love story
GOOD’11 was all about what can happen when design and research come together – but what about when this means people, and not just disciplines?
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Breaking Down Organisational Silos
Design research is centered upon the creation of resonant, engaging insights, but even the most successful projects have to tackle an all-too-familiar problem: how to implement the opportunities they’ve inspired within seemingly rigid organisational structures?
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Community involvement in sustainable energy use
How do you design the future models for energy consumption? Smart grid is a huge topic, the upcoming of micro-producers a tendency.
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The power of one vs the power of many: Energy Awareness models across the globe
GOOD’11 provided several real-world accounts of what it actually means for research projects to take on a ‘global’ focus.
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Designing for Good: Thinking big by starting local
What role can Design Research play when tackling social issues? Increasingly well-established when it comes to product and service innovation, the principles upon which the approach is based are equally applicable to the challenges faced in a variety of social work. Minds & makers (Ger), addressed this topic at GOOD’11, providing an in-depth account via their analysis of the ‘workstreet’ project.
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How can local insights affect strategic shifts in global organisations?
How can insights affect meaningful change? Even the most resonant of local insights can quickly disappear within the bureaucracy of a global organisation – even one that’s open to new thoughts and ideas. Feel the Future (Brazil) came to GOOD’11 to present their thoughts on this issue, reflecting upon their own experiences helping companies enter – and indeed learn from – the Brazilian market.
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Moving beyond the technical to embrace the emotional
IDSL (Fr) came to GOOD’11 to talk about collaboration. Their argument is that there is one vital ingredient without which designers can never truly reach the people their designing for – empathy.